In order to see which brand is best, USA TODAY tested the most inclusive brands on the market. After the success of Rihanna's Fenty Beauty makeup line, which introduced a foundation that boasted a 40-shade range, other brands were quick to jump on the inclusive beauty bandwagon.įrom high-end labels to drugstore brands, the industry began to recognize the need for more diverse shade ranges and extended their current foundation lines or created brand-new lines with a broader color range.
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